Looking to save when you dine out at your favorite chain restaurants? Here’s a great place to start: Join the loyalty program! Many of these free memberships give you a chance to snag exclusive deals ...

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Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

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Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.

A tier system can make or break your loyalty program. At first glance, they might seem effortlessly manageable, maybe even a fun task to work on: Come up with a few cool names, set a point threshold, ...