Promotional products are among the most cost-effective, highly visible and naturally tangible forms of marketing and advertising in existence. Advertiser recall of branding displayed on these products ...

Why? Because swag (short for “stuff we all get”) implies a throwaway item with no strategy behind it. And in 2025, that mindset is costing businesses real opportunities. My company is a promotional ...

Promotional merchandising involves employing promotional products to help companies and other organizations advertise their products and services. According to the Advertising Specialty Institute, ...

The new year is a great time to look at your printing business and identify opportunities for new programs. In addition to tweaking your sales methods for existing products and services, don’t ...

Promotional products work hardest in the kitchen and at the office, and consumers—quite sensibly– favor food baskets and MP3 players over magnets and mouse pads. Those are some of the findings from a ...

The market for promotional products—swag, knick-knacks, trinkets, and leave-behinds—amounted to an astounding $25 billion in 2022. This number serves as a testament to the immense market for branded ...

HENDERSON, NEVADA, UNITED STATES, March 27, 2024 /EINPresswire.com/ -- Promo Direct, a pioneer in the promotional products space, has announced the expansion of its ...

WHITE BEAR LAKE, Minn.--(BUSINESS WIRE)--ADG Promo Products, is now partnering with best-selling drinkware company Iron Flask. This new collaboration makes ADG Promo Products the exclusive decorator ...

Three years ago Jeff Scult had an epiphany after he went to a corporate party and brought home a swag bag. "They gave away a company T-shirt that no one would wash their car with, much less wear," he ...