Automation has always been underlying Salesforce product development, but it's more important than ever to users such as NASA. Salesforce has announced plans to integrate Einstein GPT and Data Cloud ...

While Salesforce made a big splash yesterday with the announcement that it's buying Slack for $27.7 billion, it's not the only thing going on for the CRM giant this week. In fact, Dreamforce, the ...

Salesforce is a big, complex set of services, which has been augmented via acquisition with several other big complex services, including MuleSoft, Tableau and Slack, three companies the CRM giant ...

Salesforce Inc. is expanding its generative artificial intelligence footprint today with new capabilities for its Einstein GPT general-purpose AI assistant that allow it to work with its Flow workflow ...

How manual data entry and external form requests can slow down your sales reps— and how to avoid it with workflow automation. One of the biggest concerns facing salespeople— and their managers— today ...

As the annual Dreamforce jamboree later this month thunders ever closer, the drumbeat of Salesforce announcements quickens pace. Today the company is launching new tools that lets business users build ...

Enterprise productivity impact. Business leaders gain tools for faster, AI-driven process execution. Salesforce really wants to lead this whole agentic AI thing. Salesforce has signed a definitive ...