Logos are notoriously difficult (and costly) to design, yet they’re mission critical for any business. Instead of using graphics, try a typographic approach instead. Typographic logos, like the ones ...

Logos surround us in digital and physical space. Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols.

Typography has always played a central role in visual culture. From classic calligraphy to modern digital lettering, fonts shape how messages are perceived, remembered, and emotionally felt. As ...

Like many great startup origin stories, the one for Love Billy!–a New York-based direct-to-consumer clothing brand–begins at a party. It was 2015, there really was a Billy, and Candice Pool Neistat ...

Your logo is the face of your brand, the first thing people see and associate with your business. That’s why it’s crucial to create a logo that not only stands out but also resonates with your ...

Think of your logo as more than your name in pretty type: it needs to be the essence of your brand identity. Your brand identity is markedly affected by the psychology of font, color and shape, which ...

The Southeast Asian Types delves into the work of designers across the region and the circumstances shaping different scenes. We hear from Januar Rianto and Aditya Wiraatmaja, who worked on the zine, ...

Political typography tends toward precise, bold fonts. Talarico is part of a new cohort offering a contrast to the corporate Obama ‘O.’ The Getty’s new logo is a blocky tribute to its vast collections ...