Gamification is like events on steroids. It gives attendees a sense of achievement, triggers strong emotions of happiness and excitement, and gives your event the much-needed engagement muscle. Want ...

When we say custom, we mean custom. The unique features available for your Virtual Event are nearly endless, but let’s start with the basics. Each custom virtual event is hosted on a powerful virtual ...

We are all familiar with events, conferences, trade shows and exhibitions. We've been using them for centuries to market and sell our products and services. Virtual business events are the digital ...

Virtual events have emerged as powerful marketing tools, enabling businesses to connect with global audiences, deliver valuable content, generate leads, and drive business objectives without the ...

The sudden tilt toward online events during the first half of 2020 triggered an onslaught of digital and virtual event solutions of wildly varying degrees of usefulness. What actually works? What ...

In many respects, Virtual Event Producers are like surgeons. A virtual event is a living, breathing, organism. Like the human body, it is composed of interconnected systems. While these systems have ...

Over two decades in marketing and advertising have provided me a firsthand look at the challenges and the technical advances that impact how we approach marketing. For example, when Google ...